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L'affaire Nokia
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IN the Nokia episode, neither the government nor the Finnish company has covered itself with glory. The industry ministry believes Nokia ought to be manufacturing its handsets here given the booming demand and the company's own demand projections for cellphone usage. Although Nokia Networks' president Sari Baldauf has quoted figures of 100 million cellphone users in 2-3 years, it now says the demand is not enough to justify such a venture.

Let's look at some of the numbers. In the first half of 2003, the number of cellphone users increased by 10 million. Extrapolated, this means 20 million new users in 2003. This is not necessarily a net increase in the number of phone users in India because some subscribers have switched from landlines to cellphones and probably around 2 million landlines have been surrendered. Nevertheless, compared with a total of 1 million subscribers in 2002, cellphone usage has undoubtedly exploded and should increase now that the policy mess has been sorted out.

Whether 20 million or 100 million is large enough for a company to contemplate manufacturing is the company's decision; no government has any business to dictate terms on such commercial matters. For a start, Nokia's share in this market is uncertain. India may have locational advantages such as abundant supply of labour. But labour costs account for a small component of cellphone manufacturing costs.

Nokia and the government are both at fault— the former for seeking and the latter for giving preferential treatment.

That apart, India's comparative disadvantages like inadequate infrastructure, complicated procedures and labour market rigidities are legion. Reforms could lower these costs, but there is also the prospect of tariffs on handsets being reduced to 0% in 2005, thus eliminating the tariff-jumping objective of setting up manufacturing capacity in India. With zero tariffs and low transaction costs, the size of the home market would become irrelevant. If India has locational advantages, the company would look at India as a manufacturing base, not just to cater to the domestic market, but also for exports.

Be that as it may, the government does have a point. Nokia itself distorted the logic of commercial decision-making by asking for preferential treatment. This has gone well beyond the test-marketing period that Nokia was granted in 1997. One would have thought that six years was more than enough for test marketing. Not just this, it had also sought permission for wholesale trading.

This is where the policy rub comes in. A wholesale trading licence requires manufacturing in India as quid pro quo. One could say that wholesale trading should be open to all and not to specific companies, and the policy is faulty. But there is no denying the contractual element in it that bound Nokia to begin manufacturing.

Not content with granting special permission to Nokia, the industry ministry compounded the error by waiving the manufacturing requirement because the Indian market was thought to be too small. Or so Nokia would have us believe.

Naturally, the industry ministry is peeved and wants the finance ministry to scrap Nokia's licence. That is not the issue. Small and big are subjective terms and can be argued over endlessly. But there is the issue of consistency. Nokia India cannot tell the government that India is a small market when the president of its parent claims the market is about to explode. It is obvious that Nokia wants special incentives to set up manufacturing capacity in India. And in seeking special treatment, including, perhaps, fiscal incentives and even protection, foreign companies are no different from Indian ones. There is merit in the level playing field argument if that is interpreted in the limited sense of national treatment across Indian and foreign companies.

Yes, the obstacles to doing business in India need to be eased and the environment improved for all investments. But there is no need to bend over backwards or offer special concessions to attract foreign direct investment, whether it is from Mauritius or from non-resident Indians and overseas corporate bodies.

The message of liberalisation is to end special and differential treatment. Yet, on every occasion when the reform process has stumbled and resulted in scams, it is on account of favoured treatment.

Nokia's special wholesale trading licence ought to be revoked immediately and wholesale trade opened up in general. Let the industry ministry make its own projections for handset demand. If the Indian market is too small, no company will manufacture in the country and India will import all the handsets it needs. If, on the other hand, the market is large, Nokia itself will manufacture.
 
 
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