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They are so innocuous you might miss them
completely. Yet two small paragraphs in
two unheard of reports are broadband's new
hope. One is in a Confederation of Indian
Industry (CII) discussion paper on the India
Broadband Economy, and another is in a Telecom
Regulatory Authority of India (TRAI) consultation
paper. Both papers recommend that state-owned
Bharat Sanchar Nigam (BSNL) and Mahanagar
Telephone Nigam (MTNL) open up their last
mile access to other companies. Between
the two of them, the telephone operators
own 98% of the fixed phone wires that connect
a total of 42 million Indian subscribers.
Unbundling the last mile into homes means
anyone - Reliance, Bharti, Siticable, Hathway
and others - can use the existing copper
to offer telephony, net access, TV, films,
gaming, or anything else they want. Most
importantly, they can do this at a third
of what it would cost to enter every home
with fresh wires.
That one-third figure is critical. It would
cost close to $9 billion , or Rs 40,500
crore, to enter 10 million Indian homes
with broadband over fresh copper wires with
DSL technology over three years. In the
same time it would take over $3.6 billion,
or Rs 16,200 crore, to make cable TV wires
in just 10 million homes capable of two-way
broadband. But if BSNL and MTNL's wires
are thrown open, all it will take is $2
billion, or about Rs 9,000 crore. These
are the numbers presented by the CII discussion
paper, based on research by IBM Consulting
Services.
If the reports become policy, as expected
by June or so, the rules of the broadband
game in India would be altered. Imagine
MTNL, Reliance and Hathway all fighting
to give you cable TV, music, gaming and
net access for Rs 600-800 a month, the ideal
price according to the CII paper.
For years we have heard about how 'convergence'
or 'triple play'- the availability of voice,
data and video on one pipe - was going to
change our lives. Well, it hasn't yet.
Lexicon
Broadband:
Any pipe that provides a bandwidth
of 128 kbps or more. In developed
countries, the pipe usually provides
2 mbps. Co-axial cable is broadband,
but cannot offer net access as
it is only one-way communication.
A cable modem and digital compression
make it two-way. Telephone wires
carry voice two-way, but need
a DSL modem to carry bandwidth
hogging things like video
DTH: Direct-To-Home (DTH)
transmission is on a KU band,
against the regular C-band that
satellite TV is broadcast on.
You need a dish and a set-top
box to receive a KU-band signal.
Technically, DTH can be two way.
However, a simple DTH kits costs
Rs 5,000-Rs 10,000, and a two-way
kit costs Rs 30,000- Rs 40,000
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After over Rs 51,000 crore of investment,
the dozen or so companies involved don't
have much to show. All they have is about
100,000 subscribers who think broadband
means just faster Internet access. In some
of the world's largest broadband markets
- Korea, Japan, and to some extent the US
- it is household penetration that set the
broadband market on fire and made it profitable.
In these countries, demand for entertainment
in the form of either cable TV or gaming
created a demand for fatter pipes at home,
and therefore broadband. In Korea and Japan,
telecom operators fulfilled this demand.
In the US, cable operators did it.
Yet in India, hardly any push has happened
to make telecom operators offer cable TV,
or vice versa. Both have made some half-hearted
forays, promising a lot but delivering just
net access. "Our broadband penetration
is just two per 10,000 people (0.02%), and
we say we are a knowledge-based society,"
exclaims Pradip Baijal, chairman of Trai
and now the country's broadcast regulator.
Baijal is communications minister Arun Shourie's
man in the field, and kick-starting broadband
penetration is one of his priorities. He
thinks that broadband can play a vital role
in prodding GDP growth. The availability
of the net, telephony and video on demand
at low prices means that distance education,
tele-medicine, tele-working, and research
become easier. It means transaction costs
for businesses go down, and overall gains
in productivity. Korea, Japan and the US
have all seen the positive impact of higher
penetration on per capita GDP. Over 30%
of Korea's GDP, or $148 billion, was transacted
on the net, according to the Trai paper.
The final Trai report, to be released any
day now, also includes recommendations on
duty cuts for hardware, permission to import
second-hand PCs for education, intellectual
property rights for digital content and
so on. But Baijal knows that he will face
hell for the unbundling recommendation.
It is going to upset BSNL and MTNL, which
have been state monopolies for a long time.
Baijal is sanguine about all that. "Incumbents
sit on a gold mine, and that has to be unbundled
to put pressure on them to use it. Unlimited
competition is possible only with unbundling.
I derive all my faith from what I went through
last year," he says. In 2003 Baijal
cleared the logjam in the mobile telephony
business. He wants to do to broadband what
he did to telecom: throw the gates open.
But will it work? Maybe, just maybe, unbundling
could trigger a fresh spurt of investment
by telecom companies into the last mile.
That, in turn, could push cable companies
to offer more than just cable TV, regulation
permitting. That, in turn, could push prices
down, and so on. Whatever happens, there
will be lots of confusion over the way it
will work. There will be fights over who
will invest and who will get a larger share
of revenues. There will be endless debates
on the technologies best suited to do this
- DSL, cable or wireless - and more regulation
may be needed in the initial phases. But
for India's frustrated broadband dreams,
any hope, however slender, is welcome.
To figure out the ifs, buts and whys of
the broadband issue, let us flashback a
little.
An Unfinished Network
Over the past four years more than a dozen
companies have laid over 5 lakh km of optic
fibre pipes across the length and breadth
of India. The idea was to sell video (read
TV and films), music, net access and telephony
together, and charge Rs 1,000-1,500 a month.
But that did not happen. For one, most did
not bridge the all-important last mile.
All those sunk investments are made in trunk
lines carrying optic fibre cables from across
the country, some of it within cities. A
lot of it is not 'lit', or active fibre,
because there is no demand for it. Most
of it doesn't reach homes. The old guard
consists of 35,000 cable operators who enter
55 million homes, 21 million BSNL/MTNL homes
lines and about 1.1 million homes with private
landlines. None of the new players have
any significant last mile penetration. Either
someone rides on BSNL/MTNL or the cable
operator's network, or they duplicate it.
When they did reach homes, all that broadband
companies managed to offer was net access.
Globally, entertainment has been the 'killer
app' on broadband. Most research in high-usage
markets shows that broadband subscribers
are overwhelmingly using it for downloading
videos, and video usually spurs consumers
to use broadband for other things. In Korea,
gaming has driven the demand for more access.
In the US, it is cable companies and the
television programming they offer that drove
the demand for voice and data services.
In Latin America, UT Starcom, an American
broadband equipment company, is talking
to three major
telecom operators: Telefonica, Telecom
Brazil and TeleMex. "All of them are
talking video, not net access," says
Ruchir Godura, country manager, UT Starcom.
That has to hold true for India as well,
especially considering cable penetration
(55 million) versus home telecom penetration
(21 million). "If PCs (2.5 million)
are the medium then the market is very restricted,"
says E.V.S Chakravarthy, CEO Iqara India.
Iqara is British Gas' broadband subsidiary.
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