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The entry of A.F. Ferguson & Company
(AFF) into the Deloitte Haskins & Sells
(DHS) fold has created, on a number of counts,
the top audit firm in India. Apart from
DHS, AFF is the fifth company under DHS
umbrella after S.B. Billimoria & Company,
C.C. Chokshi & Company, Fraser &
Ross, and P.C. Hansotia & Company. Together
they audit 215 of the companies listed on
the BSE. The PricewaterhouseCoopers (PwC)
and Lovelock & Lewes combine has 124.
(Comprehensive data on private firms and
non-audit services is not available.)
DHS is tops on other counts too. It audits
45 of the public companies with net profit
of Rs 50 crore or more (See The big
client stakes). PwC is next with 36.
In fact, DHS companies have a virtual monopoly
over the Tata group they audit 39
of the 86 companies in the CMIE database,
including most of the top companies. (See
Trust of the Tatas).
After AFFs entry, DHS already
big family has grown bigger. With the addition
of 30 AFF partners, the total number is
almost 100 now. PwC has about 60 while Ernst
& Young makes do with 52. And the number
of employees in the combined firm stands
at about 2,000.
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For DHS, arrangements with
other audit firms to bring them under the
DHS umbrella has been the way forward. All
of them continue with their own identities.
So, while DHS and S.B. Billimoria joined
up in 1999, they still are separate firms
with different pay structures. The attraction
of being associated with a global brand
like Deloitte is that it becomes easier
to attract and retain clients. And with
Indian companies expanding abroad and foreign
ones doing the samehere, it doesn't hurt
to have auditors with global expertise.
Besides, a DHS member company can handle
audit while another can offer other services.
So business does not have to be passed up
because of conflict of interest.
Holding the firms together are common partners.
Some of the partners of the member firms
join DHS as partner. The main partnership
is akin to a board of directors. They elect
a managing partner and chairman. Such arrangements
avoid some of the problems of traditional
mergers.
But they can also lead to situations similar
to an oversized cabinet ministry. In the
combined Deloitte setup, there are three
joint managing partners at DHS Dileep
Choksi from C.C. Chokshi, Udayan Sen from
S.B. Billimoria and Mukund Dharmadhikari
from AFF. Then there are two positions for
non-executive co-chairman of DHS
N.P. Sarda from DHS and A.K. Mahindra from
AFF. But then that might just be the way
to make the arrangement work!
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